Idea Launch Cohort 4

Gymfi
A flexible fitness membership platform that gives users access to multiple gyms through a single app and subscription, helping users stay active without being tied to one location.

Appointly
A business automation platform that answers inbound calls 24/7, books appointments, handles customer queries, and manages follow-ups without any human involvement. It also deploys AI agents across websites and socials.

Drizelle pvt limited
A start-up manufacturing premium chocolate spreads in Pakistan. They currently have three new variants; Pistachio, Kinder and Raffaello.

Playra
A website and app built for booking recreational activities including sports and experience centers. An all-in-one solution with a social component where individuals can interact with each other and teams can recruit players.

Evia
A period tracker and menstrual calendar that works offline and stores your data locally on your device. Users can track their cycle, predict their next period, monitor ovulation and fertile days, and log symptoms and moods.

Vrzsh
A start-up that transforms physical fitness into an interactive, geospatial game that addresses the motivation gap in traditional exercise by merging territory-mapping gameplay with real-world social connectivity.

Ajaoye
A digital tourism marketplace that connects travelers with verified tour operators through a single trusted platform. It simplifies the booking process by offering transparent pricing, verified reviews, secure online payments, and centralized booking management.

Wrapped
A one-stop online store for sustainable, exclusive, high-end block printed packaging. The business aims to bridge the gap between the artisan and the globalized, tech-savvy client by elevating a traditional art through scalable product options.

Codecatalyst
A start-up dedicated to making high-quality Computer Science and AI education accessible to students by providing live online classes and recorded courses.

BaaziUp
A digital platform that helps teams and players discover, connect, and compete with each other. Starting with cricket, futsal, and padel, BaaziUp solves the challenge of finding opponents by providing a dedicated platform for grassroots sports.

Synapsecare
A platform that provides modular, free-to-start clinical workflow software to doctors, diagnostic laboratories, and hospital administrators, connecting them through an integrated protocol that enables real-time exchange of clinical data.

Blusha App
A digital platform that helps salons and independent beauty professionals manage bookings, build client relationships, and grow their businesses. Blusha also provides digital training to empower women-led businesses and drive greater financial inclusion through technology.

Baaqi bites
An AI-driven surplus food platform that connects restaurants, cafés, bakeries, and grocery stores with consumers looking for quality food at discounted prices. By enabling businesses to sell fresh, unsold surplus food the start-up is creating value for both sellers and buyers while reducing food waste.

Knoovo
An AI-powered learning platform that helps CA students assess their exam readiness through personalized evaluations, guided learning, and provides tailored recommendations to help learners prepare more effectively for professional exams.

Baraan
A youth organisation committed to making education, youth empowerment, and community development more accessible for underserved communities in Pakistan. BARAAN empowers young people to become agents of positive social change.

Barq technologies
A B2B retail supply chain start-up focused on the digital transformation of the traditional kiryana store ecosystem in Pakistan; streamlining inventory procurement for local retailers by solving supply chain inefficiencies.

Ai with bunyad
A business transformation consultancy that helps organizations streamline workflows, implement practical AI solutions, and automate processes.

Munshi ji
A Whatsapp native AI-powered platform for bookkeeping services targeting kiryana stores and SMEs. Owners text daily transactions in Roman Urdu and receive organized records, summaries, and a lender-ready financial history.

Naqdio
A two-sided platform that connects D2C brands with emerging micro-influencers and automates the full performance loop.

Ravi
A curated online marketplace connecting buyers with emerging artists through off-the-shelf and commissioned fine art.

Lumen
An AI tutoring platform that turns any topic into a fully narrated, animated lesson, generated on demand.

Restaurant wala
The start-up will provide technical and operational solutions to restaurants. It acts as a Tech Partner for QSRs (Quick Service Restaurants) and builds internal kitchen consumer level tech and operating systems; helping QSRs to scale and grow.

Plotx
A browser-based platform that transforms research data into publication-ready figures by automatically analysing datasets, recommending appropriate visualisations, and formatting charts to meet the requirements of leading academic journals.

Naqshah
A digital wayfinding platform that helps people navigate large spaces such as universities, hospitals, and malls through searchable maps, real-time route guidance, and shareable location links.

Brainstorm
An AI-powered platform that manages the full lifecycle of social media content, from raw images to platform-ready posts; reducing hours of image curation and writing captions to minutes.

Marktiv
An AI-native creative marketing agency using AI to produce cinematic-quality video ads in days at a fraction of traditional production cost, bridging the gap between world-class content production locally and internationally.

Basirix
A start-up that addresses Pakistan’s radiology backlogs and clinician burnout through AI-driven automation. It provides rapid clinical triage for conditions like pneumonia and identifies markers with high precision. Beyond diagnostics, Basirix also offers real-time geometric roadmaps for surgical planning.

Mahay
A watch and jewellery brand built on quiet craftsmanship. The philosophy is simple: fewer, better pieces made to last instead of disposable fashion. The business runs on launch and order cycles – focused drops backed by planning and demand data.

Sessions
A music project management platform built for independent artists and producers. It organizes the creative process around albums and projects giving artists a structured workspace to manage their music from concept to release.